As I write this post I feel a little silly as the product I am about to ‘reveal’ sounds so ludicrously simple – but it seems no one has ever put the simple idea into practice – until now. As the video here explains, launched by new online company Colour and Paint – the iPatch is a sheet of real paint with a low-tack backing that can be fixed and peeled off numerous times without cracking, flaking or losing adhesion.
It doesn’t leave marks and can be applied to multiple surfaces, including walls, picture & dado rails, skirting boards and architraves. Easily portable, it means you can compare paint colours in shops with fabrics, cushions, furniture and accessories. Most of all it completely eliminates the need for tester pots – of which I have coming out of my ears whenever I take on a new project – which are time-consuming to apply, create an unsightly after-effect, and are a real nuisance to paint over.
At the moment you can purchase the iPatch paint samples for the new range of Mr and Mrs Smith At Home paints and elegant Italian paint brand Fleur, with more brands to follow suit.
Bravo Colour and Paint, I think you might just have revolutionised decorating!
Author: Rohini Wahi
Rohini is a London based freelance journalist and trend forecaster for the design industries. She has worked for Elle Decoration, Living Etc, Houzz and Design Sponge amongst others.
She loves a period drama and keeps a tidy home. Launched in 2007 The Beat That My Heart Skipped focuses on home inspirations, design trends, lifestyle and food – coupled with an insight into Rohini’s work and home life – from key picks at trade shows to styled weekend soirees. To contact Rohini for queries, work for hire or just to say hi drop her a line at email@example.com